WHAT WE DO

We create a powerful brand voice for social conversation in facebook, blogs, twitter, apps, and comments for brands based on your archetypes

We help establish a strong social identity that is naturally yours, that speaks with an authentic voice people will embrace.

• Your archetypal voices are based on who you are and have been, your industry, your customers and then… which of the 12 archetypes you best align

• Once archetypes are assigned, we use listening tools and social search key words to flavor your archetypal voice in conversations

• We make your calendar sound like you, make it meaningful, when we talk about Fathers day and 4th of July… that they are relevant to you.

• We mix in contests, coupons, sweepstakes and polls etc - they have your value statement, your reality, your personality… your reason to be… all aligned with who you are

We combine all these tactics with archetypal voicing that excites people to tell their story aligned with your brand. We position you so people feel motivated… by their archetypal connection with you… so they share their story. We inspire people to add their narrative, to share with friends.

Read our blog on this… ARCHETYPES ARE THE MAGIC BULLET FOR BRAND SOCIAL IDENTITY


© Copyright 2011 SocialSymphony